Not everybody has the time to study the timeless, repeatedly proven, growth strategy fundamentals that I use in my teaching and consulting. I’ve spent thousands of hours researching, teaching, using, and writing about them. And I’ve compiled a library of the most useful concepts, tools, and illustrative case studies that I use with my students and clients.
I’ve written some short, simple articles that walk you through a few of the fundamentals. I hope that they provide some value to you. I always enjoy discussing, teaching, and using them. So please do contact me to chat about them in more detail and to explore how they might help your growth strategy.
Most useful word in strategy: Choices
Most useful quote in strategy: “The essence of strategy is choosing what not to do”
Most useful concern in strategy: The social side of strategy
Most useful decision in strategy: The allocation and re-allocation of resources
Most useful tool in strategy: McKinsey’s Three Horizons
Most useful process in strategy: Category design
Most useful cliché in strategy: The value-proposition
Most useful discipline in strategy: Entrepreneurship
Most useful checklist in strategy: Porter’s five strategy tests
Most useful start in strategy: Framing the problem
Most useful question in strategy: What would have to be true?
Most useful metaphor in strategy: Fire bullets, then cannonballs
Most useful comfort in strategy: You cannot know the right strategy at the start!
Most useful reminder in strategy: The many forms of innovation
Most useful clarification in strategy: Disruptive innovation
Most useful (re)confirmation in strategy: Strategy in the AI era
Most useful first step in strategy: An immediately actionable execution plan
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Future posts:
Most useful test in strategy: Is the opposite choice stupid?
Most useful measurement in strategy: Return On Invested Capital (ROIC).
Most useful rule in strategy: Use simple and consistent language.
Most useful mindset in strategy: Strategy should be simple, fun and effective.