I’ve seen many strategy statements that were excellent business development, marketing, or sales plans. But they were plans, not strategies. It’s useful to clearly define both terms and to keep…

I’ve written elsewhere about how certain powerful words and phrases get overly used in business because they sound ‘windswept and interesting’ (as Billy Connolly would say). I would include the…

I often tease the overly liberal use of businesses terms like competitive advantage and disruptive technology. My mischief is an attempt to draw attention to the missed opportunity to use…